Reducing overheads by: May increase profits by: Increasing volume of units sold by: May increase profits by Increasing prices by: May increase profits by: Increasing volume of units sold & prices by: May increase profits by: Increasing prices by: Means you can make the same profit as before, even if you lose a volume of: Decreasing prices by: Means you can make the same profit as before, only if you increase volume by:
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